Are you a small business owner? Maybe these will help

I have often thought how difficult it is as a small business owner to simply get started.  You are expected to be the master (or mistress) of all trades, effortlessly managing your business communications, marketing, financial functions, and, these days, your social media presence too.

Exhausting.

Particularly if you are not really sure where to start, and – most importantly – are looking for a cost effective solution that doesn’t mean days away from the function of actually running your business.

I work closely with a number of other small business owners, mostly in the training industry, building trusted networks and referral strategies – if you follow me on Twitter (@lightningtrain), you’ll know how active we are.

I’m always pleased to collaborate with other businesses who share the same approach and attitude towards providing great learning, and so the last few weeks have been exciting as I’ve worked with a good friend, and training colleague, Paula Jones at Sixth Level.

Between us, we have put together a two day Small Business Workshop programme, running across two days in July, which we hope will help address the issues we both experienced when we started our own training companies (all those years ago!!).

Paula and I have known each other for some years now.  It’s always fun to work with someone who is also your mate.  Even if in our case we pretty much keep Starbucks in profit in York and Harrogate.  And buy lots of shoes.

But I digress.

Part of growing your own business means getting out there and stepping out of your comfort zone.  We want to help small business owners use our expertise across a range of practical skills to get their businesses growing too.  By creating this, the first in a series of workshops we want to roll out this year, we really hope we can share and spread our knowledge.

So, if you are interested, I’ve attached an information sheet about the 5 workshops we are running.  And a link to our events listing where you can book a place.

We both have our fingers (and toes) crossed – the initial reaction to our pre-marketing has been really positive.  Feedback is always welcome – I really hope to see some of you there in Harrogate at the end of next month.

Small Business Workshops with Sixth Level

Small Business Workshop Events, Lightning Training & Sixth Level

NEW! Lightning Training Coffee Time Top Tips

LIGHTNING TRAINING COFFEE TIME TOP TIPS!

If you aren’t following us on Twitter @lightningtrain, then you won’t know about our new Coffee Time Top Tips.

Each work day, at 11.00am, we post a top tip you can use in an Office product or on TweetDeck.

Every Friday, we’ll post the week’s tips on our blog – so sign up to make sure you don’t miss out!

Here are this week’s tips -

  1. Introducing our new Lightning Training Coffee Time Top Tips!#Excel2010 Top Tip – To add a comment to a cell use Shift+F2
  2. Lightning Training Coffee Time Top Tip – #Excel2010 To display the Macros dialog box, use Alt+F8
  3. Lightning Training Coffee Time Top Tip – #Excel2010 Insert a new worksheet using Shift+F11
  4. Lightning Training Coffee Time Top Tips! #Excel2010 Top Tip – To add a blank chart sheet, use Alt+F1
  5. Lightning Training Coffee Time Top Tip – Pressing SPACE on any update in TweetDeck will activate the HUD, to retweet, press S

Training Needs Analysis – Why bother?

If you are looking to really give your clients a good return on their training investment, you need to be sure that you are giving them what they need, as opposed to what they think they need.

Perceived and actual skills are often very, very different.  The classic example is the daily Excel user who carries out a few tasks every day, but never creates a calculation or a formula.  To put this user directly onto an intermediate course, ‘because they are using Excel’ is a bit like putting me in a Formula One car just because I can drive.

However, mention a Training Needs Analysis and your clients can often react in the same way that people do to finding a spider in the bath.  Some shriek.  Some ignore it and hope it will go away.  Some frantically try to drown it back down the plughole.

A well designed and delivered TNA is not something to be scared of.  If you take the time to plan and construct easily accessible surveys, you can create a powerful tool in your training arsenal.

Ideally, a TNA should not be something you use to generate revenue – but should be a service you provide your clients to make sure they are getting the best from you.  You can also think of it as a roadmap to assist your clients to make the right choices about the services you offer.

By using an online survey, you can make the whole process a lot less personal.

Applications training is a bit of a minefield.  Adding egos to the problem can make it very difficult to explain that you don’t feel the delegates you are discussing are suitable for an advanced course, even if your client is telling you they are experts.

When working with clients who are looking for a blend of training options, I can also use these online surveys to determine prospective delegates attitudes towards learning, what their ideal learning styles are, and produce reasoned proposals for consideration rather than just offering ‘off the shelf’ solutions.

For example, if a client is considering running Presentation Skills training, I’ll suggest putting the delegates through a PowerPoint TNA.  I can then offer a customised learning solution that encompasses the manual skills of putting a presentation together, with the professional presenting skills to make sure it is used effectively.  The same applies with Project Managment.  An online survey which determines the skills that are missing when using Microsoft Project, allows me to suggest a training programme which covers aspects of project management, and the elements of using  project planning software.

Using an online TNA to focus on checking actual knowledge rather than assumed knowledge can give you a report that allows you to align the skills gaps you identify with the training you offer.  The TNA’s I use can be anonymous – although I prefer to get the delegates to at least use their names to allow for easier reporting afterwards.

I use Survey Monkey to present and deliver the Online Training Needs Analysis surveys that are on offer to my clients.  The surveys can be customised to suit specific job requirements, product knowledge, skills or even to support the rollout of new technology in the workplace.  I use them as part of my training provision to make sure that any new enquiries for training can be discussed with a benchmark of a TNA report behind them.

Delivered via an email invitation or weblink, these surveys can be completed at a time to suit the individual, meaning less disruption for the client, and no tedious printing and collating of paper TNAs.  I generally follow them up once or twice in the TNA period to try and get as many responses as I can.  All of the surveys for the applications training side of my business are aligned with Microsoft Certification – removing the personal aspect, and relieving any concerns that they are not just questions I made up whilst lying in the bath.

All of the data is then gathered into spreadsheets, and a customised report summarises the results.

My goal when using the survey is to provide my clients with a valuable tool to help create a comprehensive training program within their company – whether they want one day, or one year’s worth of training, it allows me to make recommendations based on knowledge based questions – not a tick list of meaningless options such as ‘Do you use Absolute Cell References – Y/N’.

By using a TNA process to create bespoke solutions to training needs – I can focus on designing programmes which provide the essential plugs for the skills gaps, and the next steps to improve knowledge and efficiency.

I want my clients to get the best training I can give them, and I firmly believe that a TNA helps me do that.  Simples!

Do IT Trainers deserve Michelin stars?

I love cooking.  And eating.  That the two are intrinsically related to each other is a source of infinite joy.  But what on earth does that have to do with IT training?

Well.  IT trainers are often presented with random mix of ingredients and are then expected to put them together and produce an end result to suit everyone.

Take your average Excel Intermediate course.  Despite all your best efforts as a trainer, you know damn well that you will end up with 8 delegates (usually at least 2 more than you were told to expect) of wildly differing skill levels, ability and enthusiasm.

They’ve all been supplied with a menu (course outline) which they have studiously gone through, picking up the items they each want from their training smorgasbord, with no idea of how they knit together.

You, as the trainer, now have to determine how to mix the following together:

The total beginner, who needs the basics firming up before being able to cope with anything more than simple calculations in Excel, let alone lookups and pivot tables.

The daily user, who uses 10% of the product 90% of the time, and needs to understand how formulas are put together, edited and combined before moving onto logical statements and custom charting.

The power user, who everyone asks for help, because ‘they know everything’, and is a bit resentful of having to attend anyway – even though you know there will be multiple topics they can use and improve on.

You reach into your store cupboard for your basic ingredients – formulas, charts, formatting, editing, and you start putting together a ‘menu’ in your head to suit everyone.

Not too much spice to scare off the beginners, but enough to keep the ‘experts’ interested.  They are expecting beef consomme, and all you have is an Oxo cube to start things off.

You chop and mix your ingredients to provide them with a fabulous menu which covers as much of their smorgasbord items as you can, with flair, and great presentation.

So, do IT trainers deserve Michelin stars?  Maybe not quite, but I think we’re pretty close.

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